Charlotte Press Releases
Share Your Business News With Charlotte
Charlotte Vibes provides press release writing, publication, and promotion for businesses throughout the greater Charlotte area. Send us your announcement and we'll prepare it for publication on CharlotteVibes.com, with your business details, photos, and website link. Your campaign also includes promotion through Facebook, Instagram, and email, giving local readers several opportunities to discover your news and learn more about your business.
Our service covers new locations, upcoming events, seasonal promotions, product launches, and company milestones. Independent businesses, restaurant owners, retailers, service providers, and community organizations can share their news without a monthly contract or subscription. Each release gives readers the information they need to visit, register, book, or shop, with a direct link to the destination you choose for your published announcement.
Business Announcements We Publish
Press releases give readers specific information about something happening with your business. That can be a major opening or a smaller update that matters to your customers. Include the details that help people understand the announcement, who it's for, and what they can do next.
Grand Openings & Business Expansions
Introduce a new business, announce an additional location, or share plans for an expansion. Restaurant openings, retail openings, renovated premises, and real estate developments can all provide a reason to publish.
Include the address, opening date, business hours, services available, and any launch activities. Businesses preparing to open can share confirmed details before opening day, while established companies can explain what's changing at an existing location.
Restaurant, Hotel & Hospitality News
Promote a restaurant menu launch, introduce seasonal food and drinks, or announce a hotel package. Hospitality releases can also cover new dining experiences, special events, and changes to the services guests can book. Supply menu or package details, availability dates, pricing, and the appropriate reservation or information link. Photos can show readers the dishes, accommodations, or experience featured in the announcement.
Events, Classes & Entertainment
Share community events, parties, festivals, classes, workshops, ticketed events, and entertainment announcements. Event organizers can use a release to explain the schedule, introduce participants, and direct readers to registration or ticket sales. Include the date, start and end times, venue, admission price, audience requirements, and booking link. If registration closes before the event, provide that deadline so the campaign can reflect it.
Sales, Promotions & Seasonal Offers
Announce a sale, special promotion, seasonal offer, or limited-time discount. A release can explain what customers receive, which products or services qualify, and how they can participate.
Provide the start and end dates, promotional code if applicable, participating locations, and any restrictions. Social promotion ends when the offer expires so readers aren't encouraged to use an unavailable deal.
New Products, Services & Programs
Introduce a new product, announce a local service launch, or explain a new program for customers or the community. These announcements can cover retail products, professional services, health and wellness programs, and home services.
Explain what's available, who it's intended for, where it's offered, and how to purchase or enroll. Include the launch date, relevant prices, and information that distinguishes the new offering from your existing products or services.
Company Milestones & Community News
Share anniversaries, company milestones, awards, partnerships, new ownership, rebrands, and major hires. Organizations can also announce charity campaigns, fundraisers, and other local initiatives.
Explain why the update matters to customers, employees, or the Charlotte community. An approved quote from an owner or company representative can add context, while supporting details establish the facts behind the announcement.
What's Included With Your Press Release
Each $199 individual release and each release credit covers one complete Charlotte Vibes press release campaign. Writing or preparation, permanent website publication, the included promotional placements, and a basic performance summary are part of the same purchase.
Writing, Editing & Professional Formatting
If you already have a press release, we'll review the copy and prepare it for Charlotte Vibes. If you don't, send the announcement details and we'll write the release from the information you provide. Both submission options are included in the same campaign price. Your release is organized with a clear headline, the main announcement, supporting information, and an appropriate call to action. One reasonable revision round for factual corrections and minor changes is included before publication.
Permanent Publication & Archive Inclusion
Your announcement receives its own permanent URL on CharlotteVibes.com and inclusion in the Charlotte Vibes press release archive. You can share that link with customers, employees, partners, and your own social audience.
The published release remains online after its promotional campaign ends. Archive inclusion gives readers another way to find the announcement alongside other local business news, including food and drink, events, retail, hospitality, health and wellness, home services, real estate, and community announcements.
Business Information, Links & Photos
Your release includes your business name, publication date, announcement copy, relevant location and dates, business contact information, and website link. Event details, promotional terms, and social profiles can be included where appropriate.
Each campaign includes your business logo and up to three photos. The article can feature a main image, supporting photos, an approved company quote, and an About section introducing your business. Its call to action can direct readers to a menu, booking page, ticket page, product, or other relevant destination.
Facebook, Instagram & Email Promotion
Your campaign includes distribution beyond the published article. Charlotte Vibes uses its social channels and email audience to introduce the announcement and give readers additional opportunities to see the relevant details.
Up to Four Weeks of Social Promotion
Your release can be promoted once per week on Facebook and once per week on Instagram for up to four weeks. A full four-week campaign can include up to four Facebook posts and four Instagram posts. Posts can focus on different parts of the announcement throughout the campaign. An opening announcement might be followed by a featured product or service, a reminder, and a final invitation to visit or participate. For a restaurant, that could mean introducing the opening, highlighting the menu, featuring another detail of the dining experience, and reminding readers where to find the business.
One Charlotte Vibes Email Placement
Each campaign includes one Charlotte Vibes email placement. Your placement appears in an appropriate Charlotte Vibes newsletter or business-news roundup, introducing the announcement and directing readers to more information. Email timing is coordinated with the nature of the announcement and the available publishing schedule. Include event dates, booking deadlines, and offer expiration dates in your submission so they can be considered. This placement is included with individual releases, introductory campaigns, and campaigns purchased with release credits.
Promotion Follows Your Announcement's Timeline
Social promotion runs for up to four weeks, depending on the timing and duration of your announcement, event, or promotion. If your event takes place in two weeks, or your offer expires sooner, promotion stops when it ends. The campaign can emphasize the announcement and relevant reminders during the available period, while your published release remains online afterward.
One Press Release. One Payment. No Subscription.
Purchase a campaign when your business has something to announce. You don't need to commit to a monthly plan, keep paying during quiet months, or remember to cancel a subscription.
A single release suits an individual opening, event, or update. Credit packages reduce the cost per campaign for businesses planning several announcements throughout the year. There’s no automatic renewal with either option.
Charlotte Press Release Pricing
Choose one campaign or purchase credits for future announcements. Every release includes the same core service: preparation, permanent Charlotte Vibes publication, your business links and images, up to four weeks of Facebook and Instagram promotion, one email placement, and a basic performance summary.
Single Press Release
One complete campaign.
For a grand opening, upcoming event, product launch, or other individual announcement, with no monthly commitment.
3 Release Credits
$175 per release.
Save $72 compared with single releases.
Three complete campaigns. Credits valid for 12 months.
6 Release Credits
$159 per release.
Save $240 compared with single releases.
Six complete campaigns. Credits valid for 12 months.
12 Release Credits
$139 per release.
Save $720 compared with single releases.
Our best per-release price. Credits valid for 12 months.
First-Time Businesses Pay $99.50
Your first individual campaign is 50% off the regular $199 price. This introductory offer is limited to one campaign per business and can't be applied to or combined with credit packages.
Press Release Credits for Future Announcements
Credits let you purchase multiple campaigns at a lower per-release price and use them when your business has news. Restaurants can plan around menu changes and seasonal promotions. Hotels can announce packages, retailers can promote launches and sales, and venues can schedule releases around their events.
Credit Terms
- Each credit equals one complete Charlotte Vibes press release campaign.
- Credits expire 12 months after purchase.
- Use credits whenever you choose within that period, with no monthly usage requirement.
- There’s no subscription or automatic renewal.
- Unused credits can't be converted to cash.
- Credits may only be used by the purchasing business unless Charlotte Vibes approves otherwise.
- Additional credits can be purchased anytime.
Agencies, Business Groups & Multiple Locations
Marketing agencies, restaurant groups, real estate companies, and businesses with multiple locations may need campaigns for different clients or properties. Contact Charlotte Vibes before purchasing to discuss an agency or multi-business arrangement. Tell us which businesses or locations the releases would cover and how many announcements you expect to publish.
Standard credits belong to the purchasing business. Using them across separate clients or businesses requires approval, and larger arrangements can be discussed individually.
Preparing Your Press Release
You can supply a completed release or ask Charlotte Vibes to prepare one from your information. You don't need to learn a press release format or hire a separate writer before contacting us.
Send an Existing Press Release
Provide your current release along with the business contact information, logo, and photos you want considered. We'll clean up and format the copy for publication, checking that the announcement includes the relevant dates, location, business details, and next step for readers. Include any approved quotes and let us know about information that needs to remain exact, such as product names, offer conditions, or event details.
Have Charlotte Vibes Write It
Send the facts about your announcement and we'll prepare the release. Explain what's happening, why it's relevant, who it's for, and how readers can participate, visit, register, or buy. Writing from your supplied information is included in the campaign price. You'll have an opportunity to review the factual details before the release is published.
Business Information to Provide
- Business name, website, and address.
- Contact name, email address, and phone number.
- A short company description for the About section.
- The destination link for your call to action.
- Facebook and Instagram profiles, if applicable.
- Your business logo and up to three photos you're authorized to provide for publication and promotion.
Provide Event Information
- What you're announcing, why it matters, and the intended audience.
- Start and end dates, times, location, and important deadlines.
- Prices, ticket details, promotion codes, discounts, and applicable restrictions.
- An approved quote from an owner or company representative, if available.
- Any additional information readers need to understand or act on the announcement.
Submission, Approval & Publication
Package Selection & Payment
Contact us with your preferred package, business name, a brief description of the announcement, and any important dates. We'll confirm the service details and arrange payment before preparation begins. After payment, provide the full submission information, release copy if you have it, and your images. If you're using an existing credit, identify the purchasing business and tell us you want to use a release credit.
Your Review & Approval
Charlotte Vibes prepares the release and sends it for your factual review. Check names, dates, prices, locations, links, quotes, and offer conditions before approving publication. One reasonable revision round is included for factual corrections and minor changes. Major rewrites after approval may require an additional fee, which we'll discuss before proceeding.
Scheduling & Time-Sensitive Announcements
Publication timing depends on the current schedule, the completeness of your submission, and your approval of the prepared release. Provide your preferred publication date and any event or promotion deadline at the beginning. Contact us before purchasing if you need priority publication. We'll confirm whether the deadline can be accommodated and discuss any additional charge before you commit.
Publication, Promotion & Corrections
Once approved, your release is published and the promotional campaign begins according to the agreed timing. You can also share the published URL through your own website, social accounts, and customer communications. If you discover a factual error or need an update after publication, contact us with the published URL and the requested correction. Substantial changes or a new announcement may require additional work or a separate campaign.
Your Campaign Performance Summary
After the promotional period ends, Charlotte Vibes provides a basic summary of the campaign's available performance data. The report brings together the results that can be measured across the article and its included promotional placements.
Website & Social Results
The summary can include article views, tracked clicks to your website, Facebook reach and engagement, and Instagram reach and engagement. The figures included depend on the reporting available for each placement and whether the relevant links were tracked.
Email Results & Future Campaigns
Email reporting can include available delivery, viewing, or click data for the placement, where measurable. After reviewing your campaign, you can purchase another individual release or use a credit for your next announcement without starting a subscription.
Serving Charlotte & Surrounding Communities
Businesses, organizations, and events located in or serving the greater Charlotte area can submit announcements. Coverage isn't limited to Charlotte city limits. Relevant releases can include Concord, Huntersville, Matthews, Pineville, Fort Mill, Gastonia, Rock Hill, Lake Norman, and other surrounding communities. Your announcement should make its local connection clear. Include the business or event location, the area served, and the information that makes the news useful to Charlotte-area readers.
Publication Standards
Submissions must be authorized by the business or organization they represent. Charlotte Vibes may edit copy for grammar, formatting, length, clarity, headline quality, SEO, and house style.
We reserve the right to decline misleading claims, illegal products or services, hate or discrimination, scams, false medical claims, adult content, spam, unauthorized submissions, and announcements unrelated to Charlotte or the surrounding area.
Sponsored Press Releases & Editorial Coverage
Paid announcements are identified as sponsored press releases. Purchasing publication doesn't purchase a positive editorial review. Charlotte Vibes reviews, guides, and independent reporting remain separate from this service. The Promote Your Business service covers broader promotional opportunities. Charlotte Press Releases focuses on a specific announcement, such as an opening, offer, event, or company update.
Disclosure Included With Paid Releases
Sponsored Press Release: This business announcement was submitted to or prepared with Charlotte Vibes as part of our paid Charlotte Press Release service. Sponsored press releases are separate from Charlotte Vibes editorial reviews and independent reporting.
Submit Your Charlotte Press Release
Send your business name, website, a brief description of the announcement, your preferred package, and any important dates. We'll confirm the next steps for preparing, publishing, and promoting your business news. For agency arrangements, multiple businesses, or time-sensitive publication, include those details in your message so we can address them before you purchase.
contact@charlottevibes.com